As a Journalism major I have always wondered how the future of news would be affected. I read "No Free Lunch" The article was brief, but what i found most interesting is that the writer of the article took time to respond to the comments. Prior to digital journalism there was only one way to express your thouhgts about an article, and that was the good ole'm fashioned letter to the editor. Which involved writing the letter, putting it into an envelope, having to lick that nasty glue, buy a stamp, wait for the mailman to pick it up, then wait a few days and hope that your letter to the editor was addressed in the weekend, or next edition of the paper. Now you can simply write your thought, and only have to wait for maybe 25 minutes, and get a response. I know this doesn't, address the actual content of "No Free Lunch" but I think it may be an overlooked benefit of a new age of digital media.